To celebrate the 2019 release of one of their most sought-after beers, Tröegs has hand-picked 14 of their favorite artists – including Philadelphia’s Henry Hablak, Lancaster’s Kayla Bryer, and New York’s Paige Vickers – to tell the story of Nugget Nectar through their eyes.
“I really wanted to get at the idea of this plentiful, rich experience that you’re having, so I based the colors off the green of the hops and the deep orange of Nugget Nectar,” explains New Jersey-based First Squeeze artist, Jon Reinfurt, who designed the signature First Squeeze artwork for 2019. “I also like the surreal look of chopping up everything. I thought dissecting the vines added a crispness that you associate with the first drink of a beer. It always goes down so good.”
Each year as the new hop harvest arrives at Tröegs, they blend super-fresh Nugget, Palisade and Simcoe hops into Nugget Nectar Imperial Amber Ale. “Nugget Nectar is the main reason we started going out to Yakima, WA, for hop selection,” explains Tröegs co-founder and brewmaster, John Trogner. “Those mango and creamsicle notes only come from the best Simcoe. It’s our bright spot in the dead of winter.”
Nugget Nectar will be available on draft and in 6-packs of 12-ounce cans and bottles everywhere Tröegs beer is sold. The release schedule (subject to change) for Nugget Nectar is as follows:
• 1/7/19 – PA & OH
• 1/14/19 – MD, DE, NJ
• 1/21/19 – VA, DC, NY
• 1/28/19 – NC, MA, CT
To coincide with its release, Tröegs will host dozens of First Squeeze events, giving fans the opportunity to drink Nugget Nectar and obtain free art prints from all 14 artists. Some events will feature live poster signings by the artists as well as gravity-fed firkins and Nitro Nugget (a version of Nugget Nectar dispensed via nitrogen). “Carbonating with nitrogen makes Nugget incredibly smooth and creamy,” says John Trogner. “We drop Zeus and Warrior from the dry-hop bill and replace them with Nugget and Simcoe to amplify the pine and mango notes – making it a creamsicle dream.”
Click HERE for a complete listing of First Squeeze events.
