Keeping with their growing list of seasonal, rotating Hop Cycle IPA series (which include Field Study and Blizzard of Hops) Tröegs Brewing has recently introduced a new member of the family; Hopora.
Brewed as a tribute to the hop spirit for a bountiful crop, Hopora showcases the radiant tropical fruit and citrus notes of Solero hops. “I like to think Hopora captures the best of both IPA worlds – West Coast and hazy,” says Tröegs brewmaster and co-founding brother John Trogner. “It’s got just the right amount of bitterness that rolls into tropical aromas with notes of mango and passionfruit. Plus, it’s super tasty and the name is fun to say… HOPORA!!!”
Like many of the popular Tröegs beers, Hopora was first developed through their “Scratch Lab” brewhouse and fermentation tanks. “With the Scratch Lab, we can break up 15-barrel brews into smaller trials,” says Tröegs Brewing Manager Tim Mayhew. “It has allowed us to test things like dry-hop combinations and yeast strains side-by-side at a faster rate. We used to have to wait a few weeks between batches.”
Built on a backbone of pale malt, oats, and wheat, Hopora IPA clocks in at 6.2% ABV. Citra and Chinook hops round out the hop bill with supporting notes of grapefruit rind and subtle pine.
The label art for Hopora was designed by longtime Tröegs collaborator, Lindesy Tweed, the Philadelphia-based graphic designer responsible for the brewery’s extensive label art refresh back in 2015.
“I was inspired by life at a subatomic level,” says Tweed. “It’s constantly moving and bursting with energy.” The playful design features four hops that stretch and divide away from each other, creating a soft abstract “H” to suggest not only the beer’s defining ingredient but also the name of the beer itself. The round, organic shapes suggest slices of fruit and juicy droplets and provide flavor cues for what’s to come.
Consumers can look for Hopora on draft and in 12oz. bottles and cans everywhere Tröegs beer is sold starting Monday, July 17th. And watch for Hopora alongside three other Tröegs beers – Pennsylvania’s #1-selling craft beer Perpetual IPA, LolliHop Double IPA, and Oktoberfest Lager – in the forthcoming Canthology Volume 3 variety pack.
